html templates

Jon MacKay

Lecturer, Business Analytics
Information Systems and Operations Management
University of Auckland

Business Analytics

I teach business analytics at the University of Auckland.

In a nutshell, business analytics is about using data and statistics to make better-informed decisions to benefit your business. 



As a researcher with a background in information systems, economics, and management sciences, my main area of interest is understanding the impact of emerging technologies on organizations, markets, and society. My interdisciplinary background has allowed me to approach research from different perspectives, with a deep understanding of the economic, management, and technical aspects of information systems.


ISOM Department


My teaching is concerned with business analytics, predictive analytics and big data and machine learning.

I teach in the Business Analytics program for undergraduates. I also teach on the Master of Business Analytics program.

Consulting services


I have consulted with business, government and NGOs. Feel free to contact me.

© Copyright 2023 Jon MacKay. All Rights Reserved.